Unilever Company:
Qatar Charity signs the first humanitarian partner branding agreements (CP) with Almana & Partners
Qatar Charity and Unilever and its partner Almana & Partners Company signed a cooperation agreement as part of the social responsibility program.
Unilever’s participation in as a humanitarian partner in the gold category's social responsibility programs stems from its Unilever Sustainable Living Plans (USLP) USLP aims to Help more than a billion people take action to improve their health and well-being, half the environmental impact of its products, enhance the livelihoods of millions of people around the world.
Qatar Charity implements the program due to its commitment to provide the necessary aid and support in all its forms to all parties and persons.
The documents signed were exchanged between Mr. Arif Guldogan the country Manager at Unilever and the head of the Relations and Social Responsibility Department at Qatar Charity, Mr. Ahmed Al-Sherawi.
Mr. Arif Guldogan confirmed Unilever’s keenness to activate its social role, through improving people's lives, developing their capabilities and increasing positivity society.
He said that being a humanitarian partner with Qatar Charity is an opportunity to develop the local and international community and contribute to the implementation of Qatar Vision 2030.
For his part, Mr. Ahmed Al Shirawi emphasized Qatar Charity's keenness to involve all commercial institutions and companies in humanitarian work to combine efforts in serving societies.
He expressed his appreciation to Almana & Partners and Unilever, with which the first brand (the Human Partner) was launched.
He also called on all local institutions to sign similar agreements to reinforce the principle of humanitarian partnership.
This step aims to develop the charitable and development work system within legal frameworks registered by international provisions.
The program is also the first brand in the world to be awarded to support charitable activities that contribute to developing the community partnerships system.
Unilever is one of the world’s leading suppliers of Beauty & Personal Care, Home Care, and Foods & Refreshment products with sales in over 190 countries and reaching 2.5 billion consumers a day. It has 150,000 employees and generated sales of €52 billion in 2019. Over half of the company’s footprint is in developing and emerging markets. Unilever has around 400 brands found in homes all over the world, including Dove, Knorr, Dirt Is Good, Rexona, Hellmann’s, Lipton, Wall’s, Lux, Magnum, Axe, Sunsilk and Surf.
Unilever’s Sustainable Living Plan (USLP) underpins the company’s strategy and commits to:
Helping more than a billion, people take action to improve their health and well-being by 2020, halving the environmental impact of our products by 2030 and enhancing the livelihoods of millions of people by 2020.
The USLP creates value by driving growth and trust, eliminating costs and reducing risks. The company’s sustainable living brands delivered 78% of total growth and 75% of turnover in 2019.
Since 2010, we have been taking action through the Unilever Sustainable Living Plan to help more than a billion people improve their health and well-being, halve our environmental footprint and enhance the livelihoods of millions of people as we grow our business
We have made significant progress and continue to expand our ambition – in 2019 committing to ensure 100% of our plastic packaging is fully reusable, recyclable or compostable by 2025. While there is still more to do, we are proud to have been recognised in 2019 as sector leader in the Dow Jones Sustainability Index and in 2020 - for the tenth-consecutive year - as the top ranked company in the GlobeScan/SustainAbility Sustainability Leaders survey.
For more information about Unilever and its brands, please visit www.unilever.com. For more information about Unilever MENA, please visit www.unileverme.com
For more information on the USLP: www.unilever.com/sustainable-living/